Welcome to www.esiq.org

The Makings of a Magazine: Do They Include You? (writing magazine articles) Magazines are everywhere. They are published on nearly every subject you can imagine, in duplicate and triplicate and more. All that a start-up magazine needs is a niche and an audience. While there may be hundreds of cooking magazines out there, a new one could come up if it should cover cooking for your pets. In fact, there may already be such a magazine in existence. The niche is cooking for pets. The audience is those people who want the healthiest foods for their pets and are willing to put the time and effort into making it for them. If you are interested in writing magazine articles, you’ll be sure to find one that is perfectly suited to your interests and abilities as a writer. Because there are so many magazines, it won’t be difficult to find one that you will enjoy becoming a part of. What You Should Know Magazines survive on advertising. The advertisers pay because the content is good enough that readers will invest in the glossy covers again and again. The best way to find a healthy magazine is to look through the racks for thick publications. They will only be full of content if they are full of advertisements. The big magazines can afford to pay their writers more, but they can also afford to pay only the best writers. Even though there is quite a lot of space to fill with content, you may have a hard time getting published in major magazines at first. Smaller magazines do not have quite the readership and so they also do not have quite the advertisement content. The space will be limited and the pay will be lower, but these magazines will be more open to new writing talent nonetheless. The More You Know, the Better When it comes to a writing career, the more you know the better off you will be. It is not hard to figure out that you will have the best chances for publication if you can write on a variety of topics. You should not limit yourself to a small area of expertise. Work to become an expert in every topic you come across. There is no possible way of course to be an expert in every area of human knowledge, but it will help you in writing magazine articles to learn every new piece of information that you can. For example, if you were to send a query to a health and fitness magazine about writing a short piece about general mountain biking tips they may accept it. They may also then request additional information about the pros and cons of using a road bike on mountain trails. If you only know about mountain bikes, you’ll be stuck. If you have worked on broadening your horizons though, you’ll be able to produce the work that the magazine editor requires. Getting On Staff Querying magazines is a way to get published, but if you need a more stable job, you may be interested in getting on staff with a magazine. Writing magazine articles is a talent. If you can consistently bring an editor what he is looking for, you might have a chance. To improve your chances, in addition to writing effectively, it will help to have some significant education behind you. If you are serious about making it to the masthead of your favorite magazine, it’s time to go to school. A degree will help your credibility as a writer and will help you open doors into the magazine publication world. Writing magazine articles takes a special kind of writer. You have to have a feel for what people are interested in reading about. The magazine content will help you understand how to write for a particular magazine and audience. You can also improve your chances of writing accepted articles by improving your knowledge base. Don’t be picky about what you’re willing to learn and you could go very far in the writing business.

Communication Key to a Better Work Environment Everyone knows the story of A Christmas Carole. On Christmas Eve, poor Bob Cratchit, who is working late again, spends his day working up the courage to ask his boss, Mr. Scrooge, if he can have Christmas Day off from work to spend with his family. When he finally does get up the nerve to ask, Mr. Scrooge lets forth a tirade over lazy people using Christmas as an excuse to have a day a off from work. This fictional story unfortunately rings true for a lot of people who have to work up the courage to ask for things from their employers. An employee who has to feel about their employer the way Bob Cratchit felt about Mr. Scrooge is not a very happy and productive employee. To get the most of out of your workers, you have to create a much more hospitable working environment. To create a better working environment, keeping the lines of communication open is absolutely crucial. How does communication work in your office? Do you get the impression that everyone is walking around on eggshells around you? While this kind of fear from your employees may be good for your ego in some senses, it is really bad for your business. When your employees don’t feel like they can talk to you, you will lose control over what is going on with your business. You may be the boss, but your employees are the ones who are actually on the front lines. To know what is really going on out there, you need your employees to communicate honestly with you. If they feel that you are unapproachable, they will hide problems and concerns from you, and you won’t be able to act to fix them. You can’t expect to run your business with half of the information about what is actually going on, and so your business will suffer for your “mean boss” routine. There are still other problems with creating an office environment in which your employees feel like you are unapproachable. In general, there will be a dark cloud over the office when you are around. The stress will keep employee morale low, and employees with low morale are employees with low productivity. Besides, who wants to work hard for someone they cannot approach or who doesn’t show they any respect? Shutting down those lines of communication will definitely affect your bottom line as employees “phone it in” because they don’t feel invested in making your business a success. If you want a better working environment, you have to improve the lines of communication. If there has been a communication breakdown in the past, take the time to address it with your staff. If you staff is small, talk to them each one on one, letting them know that your door is always open and that you want more regular communication with them. If you have a larger staff, schedule a meeting to address the issue. Weekly office meetings are a great way to keep communication channels open and swap ideas in the office environment. If weekly meetings are not feasible, find some way of touching base with your staff on a regular basis, either through weekly emails or a weekly newsletter. Also, you should encourage your staff to communicate with each other. Sharing information among the staff is a great way to generate fresh ideas and fresh approaches to problems. If your office is suffering from a communication problem, make nipping it in the bud a priority. The pay off will be more productive workers and a whole lot less stress. Who knew work could actually be a pleasant place to be?

Achieving a Better Family and Work Balance Makes for Better Job Performance Are you constantly working after hours and weekends at the office? Are beginning to forget what your family even looks like? Many people find themselves in this predicament. Work seems to get more and more demanding with every passing day, and to stay on top of your game at work, you feel like you need to put in long hours. The flipside to this is that of course when you are at the office, you are away from home – away from family dinners, play time and your kids’ sporting events or school plays. You may feel like your hands are tied – that no matter how much you want to be more involved with your family life, you have to keep working as hard as ever to make sure your family is provided for in the long run. The truth is, however, that you may be doing yourself a disservice on both fronts. Studies have shown time and again that well rested workers with well balanced lives are more productive in the time they do spend working. In the end, the best way to be a stand out worker at the office is to be fully involved and present in your family live. But wait, you say, “I’m working practically around the clock now, and everything still isn’t getting done.” However, maybe the problem isn’t that you aren’t working hard enough. Maybe the problem instead is that you aren’t working smart enough. Think about the way you spend you working day. Are you taking on more responsibility than you need to, instead of delegating tasks to others? Are you spending a lot of time chatting in the break room when you run for a cup of coffee? Are you procrastinating so that big projects require you to work all-nighters instead of spreading out the work? Keep a journal of all of your activities at work for a few days. You might be surprised to see how you are really spending your time and in what areas you could make improvements. Simply staying on task and delegating effectively could get you home in time for dinner. When you have done everything you can to make your work habits as productive as possible, it is time to turn to other ways to balance your work life and your family life. Rule number one is the hardest one for most people to follow you – draw clear lines of distinction between work time and family time. Family time isn’t really family time if you are constantly on your cell phone making and receiving work calls or if you are on your laptop for the entire family vacation. When you’re working – work. When you’re with your family – concentrate on them. The time you spend actually taking a breather from work will recharge your batteries and make you a better worker when work time rolls around again. Next, you have to evaluate your priorities. Maybe working around the clock will help you make partner faster, but at what cost? Decide if seeing your daughter’s soccer game every week is more important to you than moving up the corporate ladder quickly, and make adjustments in your schedule appropriately. There is no right or wrong answer, but deciding where you priorities lie will make scheduling easier for you. With your priorities in mind, see what work options are available to you to help you meet them. If you want more time with the kids, see if your office offers flex time or part time hours to help you meet your family commitments. Last but not least, don’t feel guilty about taking time with your family. Not only is this time important to your family, you can rest assured that the time out from the office stress will make you more productive when you return to work.